Names the user.
Who is trying to complete the process? Customers, agents, managers, staff, partners, or the public may experience entirely different failures.
Open problem intake · messy versions accepted
Bring me the problem your team keeps stepping around.
Insurance, sales, operations, technology, customer experience, or a strange public idea: describe where the work breaks. This builder turns the raw problem into a structured brief you can email directly.
Shows the workaround.
The spreadsheet, sticky note, repeated call, duplicate entry, or manual reminder often reveals the missing function.
Defines “better.”
Fewer steps, faster response, less rework, higher conversion, clearer ownership, or a decision that can finally be made.
Build the case file
Send the messy version.
A direct answer.
Some problems need a short recommendation, a better question, or a link to an existing tool rather than a larger project.
A public teardown.
A strong, broadly useful submission may become an anonymized before-and-after workflow, prototype, field log, or failure file with permission.